Our Insights reports provide verifiable research to inform the digital marketing campaigns of B2B technology providers

We all know what digital marketing strategies are successful. But how successful can you expect them to be? How much investment does a high ROI require? How much social activity is enough social activity? How do you market specifically to your unique audience?

Insights provide the answers to these questions and more. Get in touch with the Insights team to find out more about our publications.

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Digital Marketing Excellence

Microsoft Top 50 report

The annual Digital Marketing Excellence Report is now in its fifth year, and has become an invaluable insight into the state of digital marketing excellence within the Microsoft Partner Network. Each year, the report carefully analyses the websites, blogs and social platforms of companies right across the MPN, and ranks them according to their success. Find out where your business ranks and compare against your biggest competitors.

Learn from the most successful partners with this essential guide to marketing excellence in the MPN.

The latest edition of the report is now available. It includes an exclusive interview with Gavriella Schuster, Corporate Vice President of the Worldwide Channels and Programs at Microsoft.


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Social Selling and Return on Investment

Insights Report

Our latest Insights Report uncovers the link between digital marketing campaigns on social media and return on investment (ROI).

Everyone knows why social media marketing helps their business. But until now, a direct, proven financial link has been unavailable. This report provides that proof.

B2B technology providers want to know how much time and money to invest in their social selling campaigns, and how much revenue these can expect to generate. They want to know which channels are successful, which types of content they should post and how often.

This Insights Report provides the essential answers to these questions.


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What our clients say about us

“The Microsoft Top 50 report breaks down the digital marketing motions into measurable results by independently ranking Microsoft Partners on three viral channels. The report showcases the best marketing going on in Microsoft’s Partner channel, and celebrates the hard work of the teams using inbound and content marketing to engage their audiences and provides real value and insight.”


Gavriella Schuster
Corporate Vice President
Worldwide Channels and Programs at Microsoft

Contact Insights

If you want to find out more about our reports before downloading, don’t hesitate to get in touch with the Insights team.

Contact Insights